Check it out: “heat” maps showing television show popularity.
The above shows counties with viewing habits that mach those found in “urban areas”, even if that county isn’t particularly urban. Not the urban sensibility of Colorado.
My kids have observed that “we live in the country, but we are not country”.* What’s shaded here is the viewing of the 17 of the 50 most popular shows that are most popular with urban viewers. In my house, we watch (or watched) ten of them. And I’ve heard of all of them. Although, I have to admit, I don’t know anyone who can explain anything other than the surface details of Modern Family.
Techically, we live in a county with rural viewing habits, as shown below:
At most, we’ve watched 5 of the 22 shows that are rural.
Honestly, while they identified these two groups, plus one for the extended black belt, for my part I see a lot of West/East divide for some of the shows. Here’s Adventure Time, which my kids no longer watch, but frequently still talk about:
But here’s 16 and Pregnant, which to my knowledge has never been on for more than moment in our house:
People in the west do watch Adventure Time but they do not watch 16 and Pregnant.
* We’re not in one of the 389 metropolitan areas, and even among the 540 micropolitan areas, our area only ranks at 232.